https://www.youtube.com/watch?v=P1bf9_KErv4

Pure Rocky Mountain Water

We source our water from high on the Continental Divide in Colorado, where earth and sky come together to create the most vital water on the planet. Naturally filtered, and with a unique mineral composition, our Rocky Mountain spring water gives Rough Rider Lager the refreshing, signature smoothness that’s brewed into every bottle we produce.

Rough Riders

The Rough Riders were first known as “Roosevelt’s Rough Riders.” They were mostly made of cowboys, gamblers, Native Americans, college athletes and military veterans. They were very able-bodied and capable on a horse and in shooting. Rough Riders were a tough, cowboy military division ready for anything and willing to take on anything they were assigned!